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Public radio leaders talk knowledge sharing – The Short Stack

Collaboration is key to healthy public radio

That same independence that gives local public radio its magic also presents challenges -- more competition for the world’s attention than ever (from the biggest digital audio services, streaming TV… not to mention big commercial radio), less institutional support for small stations, and more.

Minimizing turbulence along the supply path – The Short Stack

John Morris Adds To SoundStack as Chief Product Officer

Podnews Weekly Review: Predictions and Reflections

Stand up for your partners in ‘25 – The Short Stack

One of the reasons I love these year-end posts is that they force me to take stock and really focus on what mattered the most this year. Spoiler alert: it’s about the people.

Stand up for your partners in 2025

Why do independent tech platforms really matter? The above quote from Mediaocean CEO Bill Wise (made in reference to their acquisition of Innovid a few weeks ago) focuses on a core part of it – the commitment to keeping media and technology separate. It’s about fairness – removing any biases to ad transactions so every buyer and seller has an equal shot at success (and it is, of course, just as core to audio as it is to video).

SoundStack appoints Rockie Thomas Chief Strategy Officer

It isn’t just for podcasts anymore

The ability to listen whenever you want is the central tenet of “non-linear” audio ... As we’re in the business of offering audio publishers as many technology options as possible to help them grow, it made sense for us to develop more on-demand functionality for streaming too

The heroes of audio – the short stack

A Podcast Host and a Sales Manager Walk into a Bar…

“Back in the day, there used to be a much bigger separation between sales and show creation,” Ira continued. Those kinds of disconnects, among other things, made it harder for hosts to know that their vision was being delivered effectively. “If I had my way, I would’ve been on way more sales calls,” he exclaimed.

Ira Glass joins us at Advertising Week NY – The Short Stack

Walk (run) this way into Podcast Movement - The Short Stack

Some of you children of the ‘80’s surely remember that moment when your MTV started to look a little different. It went like this: you were sitting there watching hard rock stalwarts Aerosmith start to bang through the re-release of their ‘70’s hit “Walk this Way.” Suddenly, rap innovators Run-DMC cut into the song, and what starts as a little stylistic battle turns into a beautiful collaboration. 

SoundStack announces new clients

Why We’re Excited About HLS Interstitial

Sound Decisions Made Simple with Streaming Trends

Insights about your stations need to be comprehensive and robust to give you a true understanding of how they’re performing. But they also need to be simple, so it’s easy for you to learn what you need to do quickly.

Barometer and SoundStack partner to enhance audio ad market

The future of better audio ad experiences is now.

While proponents of traditional server-side and client-side audio ad insertion constantly “battle” over which method is better, both are inefficient to some degree and add complexity. They attempt to do things that they weren’t built to do.

The cycle of satisfied listeners and profitable publishers

Streaming delivery issues impact more than just a smooth listening experience. If the stream doesn’t deliver effectively, neither can ads, and that means a revenue hit to publishers. So when we built ABR capabilities into our streaming server, DAS (Dynamic Audio Server), we built it to work in concert with dynamic ad insertion (DAI).

A High-Level Look into Marketplace Dashboard

Audio publishers need easy ways to see how all of those channels perform alongside each other so they can make the best decisions for their entire business. Let our own Heather Smith take you through Marketplace Dashboard.

Broadcastify informs communities with SoundStack

In order to keep providing their invaluable service to communities everywhere, Broadcastify needs ad revenue. While they were generating income through their licensing agreements, they needed a better solution to monetize their streams directly.