
The Short Stack
A taste of what's hot in podcast and streaming tech, and at SoundStack HQ.
Keeping live audio listeners loyal – The Short Stack
Edition 24 • March 2025
Public radio leaders talk knowledge sharing – The Short Stack
Edition 23 • February 2025
Minimizing turbulence along the supply path – The Short Stack
Edition 22 • January 2025
Stand up for your partners in ‘25 – The Short Stack
Edition 21 • December 2024
One of the reasons I love these year-end posts is that they force me to take stock and really focus on what mattered the most this year. Spoiler alert: it’s about the people.
The heroes of audio – the short stack
Edition 20 • October 2024
Ira Glass joins us at Advertising Week NY – The Short Stack
Edition 19 • September 2024
Walk (run) this way into Podcast Movement - The Short Stack
Edition 18 • August 2024
Some of you children of the ‘80’s surely remember that moment when your MTV started to look a little different. It went like this: you were sitting there watching hard rock stalwarts Aerosmith start to bang through the re-release of their ‘70’s hit “Walk this Way.” Suddenly, rap innovators Run-DMC cut into the song, and what starts as a little stylistic battle turns into a beautiful collaboration.
You got your direct-ad chocolate in my programmatic peanut butter - The Short Stack
Edition 17 • July 2024
Everyone in this business is by now familiar with the fact that there can be some friction between direct and programmatic advertising, whether that’s in podcasting or linear audio, display, video, or any other segment. Proponents of direct often point to custom brand engagements, cross-channel executions, more uniqueness, and similar benefits of more “premium value.”